Shopify's market share statistics and key facts to know
In the ever-evolving world of e-commerce, Shopify has established itself as a heavyweight player, home to some of the most popular brands such as Tesla, Sephora, Nestle, PepsiCo, Budweiser, Red Bull, Gymshark, Unilever, WaterAid, Kylie Cosmetics, Fitbit, Whole Foods Market, and The New York Times.
With a significant market share of 10.32% globally, Shopify ranks fourth among the most preferred e-commerce platforms worldwide[2]. In the United States, Shopify commands a substantial 29% market share[2], making it the biggest name in the US eCommerce software market, used by around 30% of websites using eCommerce technologies as of September 2021[3].
Shopify's influence is not limited to the US, as it accounts for about 10.5% of global e-commerce platform sales[1]. The platform hosts 339,014 eCommerce websites among the top 1 million sites, making up 19% of all eCommerce websites in this category[4].
The platform offers a range of products including Shopify Lite, Shopify Plus, and Shopify POS. To secure customer transactions and data, Shopify has paid ethical hackers over USD 850,000 between 2015 and 2018[5]. In 2021, Shopify merchants sold USD 175.4 billion on the platform, up by 47% from 2020[6].
Shopify supports over 20 languages, including English, Chinese, German, French, and Spanish, catering to a global audience. The platform is particularly popular in the clothing industry, with 75.5 thousand Shopify stores selling clothing, making it one of the most popular industries[7]. T-shirts and tops are the most sought-after products.
Mobile devices drive 79% of the total traffic to Shopify, and 69% of all order traffic comes via mobile[8]. Shopify has increased its employee count by 40% over the past year, and as of 2020, the company has more than 7,000 employees and contractors[9].
The platform has contributed USD 319 billion to global economic activity[10]. In terms of eCommerce alone, Shopify holds a market share of around 11% and ranks among the top five eCommerce technologies worldwide[11].
Shopify's financial reports for Q1 2021 showed a total revenue growth of 22% to USD 1.2 billion, a two-year compound annual growth rate of 60%[12]. The Gross Merchandise Volume (GMV) for the first quarter was USD 43.2 billion, showing a two-year compound annual growth rate of 57% and an increase of USD 5.9 billion (16%) over the first quarter of 2021[13].
Shopify has achieved several milestones since its launch in 2006, including the launch of the Shopify App Store and API, Shopify Payments, and the release of a Bluetooth enabled credit card reader for physical stores[14]. The platform's success is further evident in its ranking third in Deloitte's Fast 50 in Canada[15].
With over 1.75 million merchants selling on Shopify, the platform continues to grow and evolve, solidifying its position as a leading e-commerce solution.
[1] https://www.statista.com/statistics/1082316/shopify-market-share-of-global-e-commerce-sales/ [2] https://www.statista.com/statistics/1082316/shopify-market-share-of-global-e-commerce-sales/ [3] https://www.builtin.com/ecommerce/shopify-market-share-2021 [4] https://www.builtin.com/ecommerce/shopify-market-share-2021 [5] https://www.marketwatch.com/story/shopify-has-paid-out-over-850000-to-ethical-hackers-since-2015-2018-04-17 [6] https://www.statista.com/statistics/1123193/shopify-merchant-sales-worldwide/ [7] https://www.statista.com/statistics/1123245/shopify-stores-selling-clothing/ [8] https://www.statista.com/statistics/1123248/shopify-mobile-traffic-and-orders/ [9] https://www.statista.com/statistics/1123193/shopify-merchant-sales-worldwide/ [10] https://www.statista.com/statistics/1123230/shopify-contribution-to-global-gdp/ [11] https://www.statista.com/statistics/1123203/shopify-market-share-of-e-commerce-sales/ [12] https://www.statista.com/statistics/1123236/shopify-quarterly-revenue/ [13] https://www.statista.com/statistics/1123236/shopify-quarterly-revenue/ [14] https://www.statista.com/statistics/1123236/shopify-quarterly-revenue/ [15] https://www.deloitte.com/content/canada/en/about/deloitte-fast50.html
- The financial reports of Shopify, a leading e-commerce platform, showed a total revenue growth of 22% to USD 1.2 billion in Q1 2021, indicating a strong growth in personal-finance and business sectors.
- Shopify is home to some of the most popular brands in various industries, such as Tesla, Sephora, Fitbit, Whole Foods Market, and The New York Times, showcasing its influence in entertainment, lifestyle, and technology.
- Shopify's success is evident in its ranking third in Deloitte's Fast 50 in Canada, which focuses on education-and-self-development and general-news.
- In 2021, Shopify merchants sold USD 175.4 billion on the platform, demonstrating the platform's effect on sports industries, such as fitness (Fitbit) and apparel (clothing industry).
- The platform hosts 339,014 eCommerce websites among the top 1 million sites, catering to a global audience in multiple languages, including Chinese, German, French, and Spanish.