For Job Applicants, Essential Understandings About Job Interviewers' Social Media Examinations
Revised Article:
Looking to land the perfect job for your organization? Hiring managers are pullin' out all the stops, and social media screens are now a crucial part of their arsenal.
While it may seem like checking social profiles is only relevant for front-end positions, remember – even a back-office role demands careful scrutiny.
A whopping 70% of companies vet candidates online before making hiring decisions, according to CareerBuilder. So, it's high time you got with the program and prepared for the digital deep-dive. Here's what you need to know about social media hiring screening, demystified.
Why do Employers dig through Social Profiles?
Social media platforms serve as a rich treasure trove of information, helping hiring managers make better-informed choices. With these networks, they can:
- Validate information, including work history, education, past employers, and more.
- Gauge personal interests, skills, strengths, as well as communication, empathy, and tact.
- Discern cultural fit, assessing values, characteristics, and potential conflicts of interest.
- Unearth potential pitfalls that could harm a company's reputation, such as unsavory online activities, offensive or discriminatory behavior, and damages to one's online image.
So, is Social Screening Legal?
Social media checks are treated like any other employee background screening and fall under state and federal regulations in the U.S. That said, employers can't snoop around for sensitive info, like race, religion, sexual orientation, disabilities, and citizenship, which could lead to discriminatory hiring practices.
As long as companies comply with these laws (no big deal, right?), they can dig as deep as they want into social media profiles for recruitment purposes.
Which Platforms are they Searchin'?
LinkedIn is the go-to for many recruiters, offering insights into work history, skills, and achievements. However, don't be surprised if they comb through your Facebook, Instagram, TikTok, YouTube, and other platforms for a more well-rounded view of your persona. These sites offer glimpses into regular social behavior, outside the professional box.
What exactly are they Lookin' for?
On LinkedIn, recruiters focus on your work history, including experience, responsibilities, key accomplishments, recommendations, skills, certifications, education, and more. Other social media platforms reveal your posts, comments, likes, follows, and more.
They'll scour for extremist views, lies, negative remarks about past employers, confidential business info, and offensive, disrespectful, or violent content. Even grammar mistakes and excessive social activities can raise eyebrows during a pre-employment screening.
How can you Spruce up your Online Presence?
Wanna sway those digital impressionists in your favor? No sweat! Here's how to tidy up your social media digs before you fire off that resume:
- Establish a Presence: Set up a profile on LinkedIn and consider scorin' a few other platforms to flaunt your personal interests – finger-lickin' good when lookin' sharp and relevant. Keep things brief, impactful, and catchy to stand out.
- Watch what you Post: Skip those sensitive topics, like politics and religion. Instead, focus on promoting social causes you care about, or share knowledge and expertise with thoughtful posts and comments.
- Play Nice: Be selective about who you engage with. The people you associate with reveal a lot—for better or worse—about your character to potential employers.
- Step up the Authenticity: Forget about fakin' it 'til you make it. A hiring manager will see through the B.S. once they meet you in person. By bein' real, you can score major points in the long run. When followers see authentic content, they tend to engage more, which can help build a genuine community.
- Selective Purge: Your digital present could sabotage your career goals. But with regular clean-ups, you can minimize the risks. Run a name search on Google and clean up any old, abandoned social accounts, duplicate accounts, or questionable content lurkin' around.
Summing it Up:
Every hiring manager's aware that a bad hire could cripple a company's success and tarnish its reputation. That's why they're not shy about rollin' out the screening processes. For many, social media checks have become routine. When done thoughtfully, they offer valuable insights into a candidate's work history, skills, strengths, interests, values, and more.
So, if you're sharpenin' your resume for your next career adventure, be mindful of your social media footprint. A polished digital appearance could boost your chances of snaggin' your dream gig!
- Hiring managers often use social media platforms like LinkedIn, Facebook, Instagram, TikTok, YouTube, and others to gather information about potential candidates, going beyond work history and education, to gauge personal interests, skills, strengths, and assess cultural fit.
- Employees' online activities can potentially harm a company's reputation and lead to problematic hiring decisions, as companies unearth potential pitfalls such as offensive or discriminatory behavior, unsavory online activities, or damages to one's online image.
- Social media screening is a legal practice that falls under state and federal regulations, but employers must comply with laws that prohibit snooping for sensitive information like race, religion, sexual orientation, disabilities, and citizenship.
- To spruce up an online presence for a job search, candidates should establish profiles on social media platforms such as LinkedIn, set up a brief and impactful profile, avoid posting sensitive topics like politics and religion, be selective about interactions with others, maintain authenticity, and conduct regular clean-ups of old and questionable content.
- A positive social media presence and proper use of social media platforms in career-development, education-and-self-development, entertainment, and politics, can elevate a candidate's profile and increase their chances of landing the perfect job, making them stand out for hiring managers.